Wednesday, February 13, 2013

How 5 Years Of Doing The Right Things Can Be Undone In 9 Months Of Doing Nothing

We've all seen those one-and-done link building campaigns. Maybe even some of us have had clients push for them. They never work. It's like Matthew McConaughey's abs. Do you really believe that he only goes to the gym for a two-month stint to maintain those perfect pectorals? Let Me Tell You A Story So, What Do We Do About It? Who Do You Want To Target? What Resources Do I Have? Where Do I Want This To Go? When Do I Want To Attract People? Why Am I Doing This? Read More