Thursday, July 25, 2013

Limited Edition of Great Link Building Strategy

A great link building strategy I often use is best described as the "Limited Edition strategy". It's based on the concept that having weird and outrageous items in your product range attracts a lot of attention. Even when such products aren't very lucrative to sell, its relevance to your normal products gets you the right external links. Read More

Saturday, May 11, 2013

How To Select Links for Next Google Penguin Updatre

A best article written at search engine land on link management for future keeping in view the next Google Penguin update

  • Link Cleanup Phase
  • Enter The SEO Risk Management Phase
  • A Link Is A Link — Not
  • Do You Overlook All Your Link Campaigns?
  • Performing What-If risk checks for new links
  • Better Safe Than Sorry — Conclusion & Proposal For SEOs

Review your backlink profile regularly for “risky” links. Perform ongoing link cleanup. Keep contact records of all link sources. Keep your contacts “warm.” Read Full Content 

Wednesday, March 27, 2013

Google Matt Cutts Opinion on Links

I transcribed a couple of the Video and wanted to share one here along with a handful of thoughts and observations.
Matt said: …” And even if it’s not the exact same anchor text, it’s like a, you know, it’s relatively inorganic in the sense that the person who made the widget is deciding what the anchor text should be rather than the person who’s actually doing the link by including the widget.”
Video title: What is Google’s thinking about links from article marketing, widgets, etc?

How To Create A Sustainable Link Plan

They have a link plan that is absolutely and completely unsustainable for more than a few months at best.
Take this example idea, paraphrased: “If I generate an average of 5 links per blog post and I write 10 blog posts a day for 6 months, that’s 1,800 posts and 9,000 links. They can even be really short posts, so I can get them all out there.”

  • Set up your social media signatures 
  • Get your site listed in the good directories 
  • Craft a content plan 
  • Figure out how you’re going to get people to see your content 
  • Go ahead and start thinking of non-Google ways to market 
  • Start actively building some link


Wednesday, March 20, 2013

20 Resources To Add To Your Link Tool Arsenal Right Now

What Julie Joyce says on 20 Good resources for linking industry Discovery Outreach Tools Link Analysis Technical Social Media Documentation
In addition, I would highly recommend using both Google and Bing Webmaster Tools, as these are invaluable ways to see how those engines see your site. You’ll definitely realize it was worth your time when something crazy happens and you’re panicking about what went wrong and how to fix it, trust me.
Read More

Wednesday, March 13, 2013

The Art & Science Of Storytelling As Told By Journalists

As SEO becomes more about good content and outreach becomes more about relationship building, the gap between link building and journalism continues to shrink. Where once I cursed my journalist background (because of the lack of job opportunities it brought me), I now adore it because it's taught me how to tell great stories. Storytelling is an integral part of marketing. Great stories bring great links. Read More

Wednesday, February 27, 2013

The Link Shrink Is In: Is Starting Over The Best Option?

Between then and now, a seismic shift has seemingly taken place in the link building and SEO industry. Many of you reading this know the gory details, but if you don’t, I recommend reading Vanessa Fox’s excellent post, Your Site’s Traffic Has Plummeted Since Google’s Panda Update. Now What?

Read More

Wednesday, February 13, 2013

How 5 Years Of Doing The Right Things Can Be Undone In 9 Months Of Doing Nothing

We've all seen those one-and-done link building campaigns. Maybe even some of us have had clients push for them. They never work. It's like Matthew McConaughey's abs. Do you really believe that he only goes to the gym for a two-month stint to maintain those perfect pectorals? Let Me Tell You A Story So, What Do We Do About It? Who Do You Want To Target? What Resources Do I Have? Where Do I Want This To Go? When Do I Want To Attract People? Why Am I Doing This? Read More

Monday, February 04, 2013

How to Make Analysis of Authority Website before Link Acquisition

Google penguin update ">that made it compulsory to get only links from related authority sites">. Whenever you acquire any links by any link method"> the question before you Is this a authority link or not. It is quite difficult to judge as you do not the website authority rank. Days are gone when you make judgment on basis of Pagerank or Alexa ranking etc. Visit the Blog Post

Wednesday, January 30, 2013

Five Linking Method You Should not Go for in 2013

Well I read linking articles from time to time and found that following methods you should try to avoid while planning for link building strategy. The following methods are already discounted by search engines in 2012.

  • Info graphics Are No Longer Effective For Link Building 
  • Links Pages & Pages With Links.html Or Links.php Aren't Trustworthy
  • Sites that accept submissions, because they also put the letters submit in the submission page URL 
  • Guest Blog Posts No Longer As Helpful As Before There. 

Myth exploded. Links pages are not bad just because they are called links pages or because they have the letters l-i-n-k-s in their URLs.

What links we should go for in 2013 Check here the guidelines